Programming Note..
This is the original "temporary" Kopywrighter homepage, with the emphasis on the "bare bones, just copy" concept, later replaced by a "Straight Talk" Kopywrighter page. I've included it for your curiosity and perhaps, entertainment.
One of the tenets of writing for the internet is to "test, test, test".. concepts, copy, graphics, offers.
It's essential to test everything, to see what works and what doesn't.
Then, measure the results. I may test "The Naked Kopywrighter" concept someday.
"Naked" is the identical copy used for "Straight Talk," with a different headline, of course, and two other references within it.
Read it here.